Al Soor continuously evaluates its overall business strategy
Our vision is clear and precise. Al Soor adds value through change. In every aspect of our business, we see opportunities for investment where others do not look; and we examine those opportunities with open mindedness, thoroughness, and a hard headed practicality to determine viable investments and operating businesses.
New businesses typically entail higher risk. However, the opportunities we see are not about risk. We don’t like risk. We minimize its impact through a combination of initiatives, exhaustive analysis and creativity. We do this by working with proven technologies, systems marred to our operational expertise.
We operate in the manner of an assembly line, structuring internal or external projects into identifiable, manageable steps where we can apply expert processes. We combine rigor and vigor in what we do, always examining the quality of our procedures, always looking to improve.